Collection: Wychbury Ave

Victoria, BC: Victoria, BC

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Esquimalt, BC

In 2011, Wychbury Ave founder Melissa LaBelle biked over 2000 km on a cycling tour with thirteen other women on The Otesha Project to teach communities about environmental sustainability and social justice. After delivering over 30 performances about how to reduce unnecessary plastics in our everyday life and prevent human rights abuses, Melissa wanted to put those solutions into practice and decided to make her own bath and body products with fair trade and ethically sourced ingredients, using only plastic-free and reusable packaging. In 2014, in the middle of a maternity leave from teaching, she transformed her basement into a soap-making studio and joined a community of like-minded individuals who were starting a farmers market and she's never looked back.

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